Function by Design

FXD Workwear have been designing and making high performance, technical apparel for over 25 years.

Their goal is simple. They aim to provide purpose-built, technical workwear to those who want to emanate style at work. FXD offer better looking, better functioning workwear, designed and styled to exceed industry standards and look stylish doing it.

The FXD Workwear brand was established in Australia and New Zealand, and they’ve since expanded to over 400 global locations. The UK sales team came to the Backroom for help with establishing the brand in the UK. Our first job was to design and produce a UK-focused sales brochure to help promote FXD’s range of stylish workwear within the UK market. The guys at FXD thought the outcome embodied their brand ethos of high performance combined with cutting-edge style.

We can’t wait to work with this forward-thinking company on more design projects as they continue their expansion in the UK.

fxdworkwear.com